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Client Spotlight

FARM

Branded video content to grab your audience

Branded content is just as important as your product marketing. Maybe more. If you want to entertain while you persuade, see how we help you do it with video.

Client Spotlight

ICOM

Custom-branded mailers that make you unforgettable

If you’re going to invest in direct mail, make sure your message is impossible to ignore. We create custom-branded mailers and gifts for an impact that endures.

Client Spotlight

ICOM

Video production, script writing, and editing 

Nothing tells your story more memorably than video. From sales videos to product demos to original brand storytelling, our video production team can do it.

Case Study

Tops Friendly Markets

First to the Party

How we turned our client’s own data into new business opportunities.

Client Spotlight

ICOM

Event marketing expertise that spares no detail

Your conference or event theme should have attendees talking long after they leave. See how we bring events to life with custom branding, collateral, and swag.

Client Spotlight

Clarksburg Cider

Consumer packaging branding and design expertise

You work too hard on your product just to let it die a painful death in a boring wrapper. We make things sing off the shelf and into your customers’ hands.

Client Spotlight

Kelly Blue Book

Direct marketing that commands attention

If your direct mail doesn’t make the “open” pile, you’re wasting thousands. Our mailers work for clients like Kelley Blue Book. Imagine what they’ll do for you.

Case Study

ICOM

F-bombs away

How a whimsical conference theme set the tone for an inspiring and memorable annual meeting

Client Spotlight

Clarksburg Cider

Food and beverage branding and design expertise

You can’t afford to let your product blend in on the shelf. When you only have a second to get your customer’s attention, we make sure all eyes are on you.

Client Spotlight

Truist

Marketing expertise for your high-net-worth clients

Need an extra-fancy marketing piece for your extra-fancy clients? See how we helped Truist’s financial advisors with this custom-illustrated service brochure.

Client Spotlight

New Era

Branded marketing for human resources communications 

Don’t let your internal marketing be an afterthought. Check out this sweet brochure we created to help New Era Cap employees celebrate their 100th anniversary.

Client Spotlight

Tops Friendly Markets

Full-scale video production for retail and grocery

When shooting corporate videos with your phone won’t cut it, we can give you broadcast-quality video production for projects of any size, in any setting.

Case Study

NYSERDA

Power Nap

How a state agency persuaded 11 commercial market segments to reduce energy consumption

Client Spotlight

Graycliff

Brochure and print collateral design and development

Who says print is dead? If we can design a brochure that’s helping to drive a $6 million fundraising appeal, imagine how we can make you sing off the page.

Client Spotlight

Truist

Financial marketing to make your pinstripes dance

Marketing to your retail and small biz customers shouldn’t be boring. Check out this direct mail and email marketing work we did for Truist. Then let’s talk.

Client Spotlight

Truist

Videos to promote small business banking

The best way to tell a story is through the eyes of your customers. And the best way to do that is through video. See how we did it for Truist here.

Client Spotlight

Thermory

Custom package design and production

Does your packaging reflect all the amazingness of what’s inside? If not, see how we transformed a box of wood samples into a display-worthy showpiece.

Case Study

ConnectLife

Pump up the Volume

How we amplified an ongoing plea for blood donations through integrated campaigns driven by relevance over repetition.

Client Spotlight

Truist

Sales and product videos for financial institutions

Financial-product tutorial videos can be mind numbing. That’s why we take them from snooze to views. See how we did it for Truist commercial products.

Client Spotlight

Truist

Video production for not-for-profit clients

Want to show off your company leadership to attract more customers? See how we made Truist the star of this video while still putting their clients first.

Client Spotlight

Truist

Financial marketing customized for your clients

Financial marketing can’t say the same thing to everyone. So, we created a direct mail and email campaign modified for every Truist customer segment.

Case Study

Franklin Energy

Bundle of Energy

How a utility contractor used digital and direct marketing to package and sell services to multifamily property owners

Client Spotlight

Truist

Financial marketing that won’t bore your customers

Financial marketing doesn’t have to be all wingtips and pinstripes. See how we brought credit cards to life with direct and email marketing for Truist.

Client Spotlight

Truist

Lead nurturing for financial services clients

Your messaging should match where your customers are in the buying journey. See how we drove more leads for Truist with digital strategy and triggered emails.

Client Spotlight

Truist

Professionally designed infographics

Don’t leave your graphic design to your unemployed nephew. See how we created a stunning library of financial services infographics for Truist.

Case Study

Assurant

A Real Cluster

How a Fortune 500 insurance company used cluster analyses to identify their top customer personas

Client Spotlight

Truist

Trade show booth design for financial services

Not everyone comes to your trade show booth for the giveaways. Show ’em you mean business with a branded exhibit designed to impress.

Client Spotlight

Truist

Unique gifts and package design for banks

Tell us the impression you want to make, and we’ll create a one-of-a-kind gift to keep your name in front of your customers. Check out this stunner for Truist.

Client Spotlight

Clarksburg Cider

Event branding and promotional marketing

Take your next company party from obligation to celebration. See how we build anticipation with event branding and communications that pack the joint out.

Case Study

Apple Juice

Apple Juice

How public relations and social media fueled the launch of a new hard cider brand.

Client Spotlight

Truist

Video production for financial marketing clients

From storyboarding to shooting to editing, see how we showed Truist customers how to take control of their financial future through video.

Client Spotlight

Clarksburg Cider

Creating Engaging Social Media Content

When competing with breathtaking travel photos, mouthwatering desserts, and entertaining influencers, businesses on social media platforms like Facebook and Instagram have a very short window of time to capture their followers’ attention—about 2 seconds to be exact.

Client Spotlight

Kelley Blue Book

Helping Kelley Blue Book Drive Sales as Market Demands Shift

FARM develops an automotive marketing campaign for Kelley Blue Book® Instant Cash Offer that gets dealers to rethink how they attract more used-car inventory.

Case Study

Dealertrack DMS

From Challenger to Champion

How foundational research informed brand positioning that made a $4 billion Cox Automotive's acquisition is worth every penny.

Client Spotlight

ConnectLife: Driving Blood Donations Through Relevance Over Repetition

Read our latest blog to learn how we worked with our client ConnectLife to amplify their message by prioritizing relevance over repetition.

Client Spotlight

Alzheimer’s Association: Focusing on Caregivers of Alzheimer’s Patients

As a partner to Alzheimer’s Association WNY, FARM developed campaigns to help caregivers identify the first step to getting help for their loved ones.

Client Spotlight

Tops Friendly Markets: Grilling Season Comes to Life

We worked with our client Tops Friendly Markets to produce a creative video that would entice shoppers with a new take on a classic menu. Learn more on our blog

Case Study

xtime

Suite Dreams

How we used data targeting, persona profiling, and reporting to determine the go-to-market strategy for a suite of automotive dealership software solutions.

Client Spotlight

ConnectLife: Mark Your Calendar, Time to Save Lives

See our blog to learn more about the campaign we helped our client, ConnectLife, execute to communicate the need for blood donations in Western New York.

Client Spotlight

Tops Friendly Markets: That’s a Rap

See more on our blog about how the power of song helped our client, Tops Friendly Markets, lift their annual marketing campaign to new heights.

Client Spotlight

Buffalo Games: Using Market Research to Make Sense of a Puzzling Time

The pandemic has been a puzzling time. Learn more on our blog about how we helped Buffalo Games gain insights on the jigsaw puzzle market in America.

Case Study

Truist

Funnel Cake

How we helped a 130-year-old bank embrace email journey mapping to move customers through their sales funnel.

Client Spotlight

TruckLabs Brand Identity: Logo & Tagline Development

Learn about how we helped our client TruckLabs create a new brand identity to showcase how they are changing the way the trucking industry innovates.

Client Spotlight

Promoting Financial Services Solutions During an Economic Crisis

How FARM helped our client evolve campaign messaging to meet the ever-changing needs of their audience, using their financial services to provide solutions during an economic crisis.

Client Spotlight

A Race Without a Finish Line: Our Community’s Urgent Need for Blood Donations

Blood donations in the time of COVID is a race without a finish line. Help ConnectLife support our community’s urgent need to save lives at area hospitals.

Case Study

Georgia-Pacific

Power Couple

How new branding and product positioning helped Georgia-Pacific Building Products strengthen their partnership with Home Depot.

Client Spotlight

Tops Friendly Markets: Sunshine and Support in a Season of Change

Tops Friendly Markets and the pandemic; how we created a summer campaign during COVID-19.

Client Spotlight

ConnectLife: Making an Urgent Appeal for Blood Donations During a Pandemic

An emotional plea during a pandemic to donate blood.

Client Spotlight

Alzheimer’s Association: Supporting Our Communities Virtually

A breakdown of our shifting media strategy during a pandemic.

Let’s burn the old playbook, together.

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